Digital Analytics

 At HO Digital we combine Data, technology & our experience into a services so our clients can make best decisions in marketing investments every day. We work with many tools to provide custom made solutions to suit their requirements. To Gain a better understanding on different Digital marketing campaigns, following are few of the projects we can do to make it better work for you.

SOCIAL MEDIA LISTENING Sentiment Tracking – Positive, Negative Reputation Management Competition Tracking & New Trends Performance Monitoring of Social Media Objectives Identify emerging Influencers and social advocates Overall Dashboard for Growth & Rectifications	SOCIAL MEDIA MARKETING DASHBOARD GMV, CPA, CTR of Marketing Campaigns Monitor incremental sales attributed by Channels Spend by channels Revenue by Channels ROI by Channels Analysis to maximize ROI
LOYALTY PROGRAM ANALYTICS Spend Analysis Monitor incremental sales attributed by Program Revenue Analysis ROI Analysis Analysis to maximize ROI	PAID MARKETING ANALYTICS GMV, CPA, CTR of Marketing Campaigns Spend Analysis Monitor incremental sales attributed by Program Revenue Analysis ROI Analysis Analysis to maximize ROI
WEB ANALYTICS Traffic By Channels Traffic by Geographics, Age Group etc On Page Analysis Time Spend & Bounce Rate Data Conversion Tracking	AUDIENCE BEHAVIOR ANALYTICS Customer Journey & Interest Audience Demographies Data Audience Purchase patterns New Vs Repeat Analysis Micro Segmentations